This grant opportunity supports tourism-focused initiatives that encourage economic growth, visitor engagement, and regional visibility within a designated U.S. state and its communities. The funding is offered on a recurring basis and is intended to strengthen travel-related activities that contribute to local economies, particularly those that attract overnight visitors and increase spending in lodging, dining, and attractions.
Eligible applicants generally include nonprofit organizations, small businesses, destination-focused entities, and community-based organizations that play a role in tourism, hospitality, or cultural promotion. Individual applicants are typically not eligible unless they operate a qualifying business or organization that directly supports tourism activity. All funded projects must take place within the eligible state or approved regions and demonstrate a clear connection to visitor impact.
The intent of the funding is to support marketing and promotional efforts, special events, festivals, and seasonal campaigns that draw visitors and encourage longer stays. Funds may also be used for advertising, digital marketing, content development, and other outreach activities designed to raise awareness and increase travel demand. Projects that focus on off-peak or shoulder-season tourism are often encouraged, as they help stabilize year-round economic activity.
Grant benefits include increased exposure, expanded marketing capacity, and the ability to leverage existing resources to reach broader audiences. Many of the grant opportunities emphasize collaboration, strategic planning, and measurable outcomes, encouraging recipients to demonstrate how their efforts will contribute to tourism growth and community benefit.
Overall, this funding opportunity is designed to help eligible organizations and businesses strengthen their tourism initiatives, enhance visitor experiences, and support sustainable economic development within the state.
